WestWord Communications

We’re a marketing studio and consultancy based in Heidelberg and Frankfurt, Germany. We help European brands hone their global vision.

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Our Mission

We believe in narratives.

The stories we tell and how we choose to tell them reveal a great deal about who we are as people and as brands.

We help brands build strong, compelling narratives that speak to a global audience in a voice that is authentic, purposeful, and undeniable.

Services

Branding and Slogan Development

We have developed branding strategy and created slogans for billion-dollar companies and marketing campaigns seen by millions of people across the United States and Europe.

Content Strategy and Content Production

Whether you’re looking to generate engagement, awareness, drive sales, or simply to switch up your voice, we’ll work closely with you and your team to articulate your message and align your story across all communication channels.

Small Business Launchpad

Entrepreneurs start a business to solve a problem, but they often don’t have the time, expertise, or passion necessary to create a strategy for generating and converting leads—or creating the content necessary to carry out that strategy. They can waste a lot of money as a result, for example spending on ads when when their website isn’t primed to convert or they haven’t done the requisite market research.

We help by ensuring small businesses and startups have everything they need to succeed when they start their marketing journey. We give them all the tools they need to succeed in growth marketing, making informed decisions that save them money.

Executive Personal Branding

Relationships are all about trust, and a strong personal brand is like a trust magnet. We work with enterprise junior executives as well as SME owners and managing directors to create strategies and ghostwrite content that builds trust, helping leaders position themselves for their next career move and build a network that drive their business forward.

How We Work

We believe in being close to our customers. As the old saying goes, “What you see is what you get.” In our case, this means we don’t have project managers or a hoard of firewalls between our clients and the creatives working on their projects. We keep our team lean and our communications open so no detail gets lost in the shuffle. If we need some outside perspective, we have a network of experts standing by that we can turn to.

Our approach is collaborative. We treat our clients like colleagues. Our goal is to work together to help you achieve your vision.

Why Us?

Content is only the Beginning.

We have a deep understanding of digital marketing and e-commerce. We have helped billion dollar brands optimize data and automate content. We may have gotten our start as writers, but are just as passionate and focused on implementation and analysis.

We live our mission.

We have 20+ years of experience as professional writers, working for world famous magazines and world famous brands. When it comes to the written word, we are unflappable and as flexible as they come. When it comes to your brand strategy, we are equally confident that we will add value.

We value culture and diverse perspectives.

Our company is helmed by two Americans who have worked and lived in Germany for 20 years, reported stories from dozens of countries on 5 continents, and offered guidance to billion dollar companies expanding overseas. We’re particularly adept at helping German brands reach an international audience.

Our Network.

We have a global network of creatives, service providers, and folks who know how to get stuff done. Need someone on the ground in the USA? Give us a minute. We’ll make a call.

Our Clients Include…

Get In Touch

We have limited availability, so reach out now for a free consultation.

Frequently Asked Questions

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Sprecht ihr Deutsch?

Ja, das tun wir. Unser internes Team besteht aus englischen Muttersprachlern, aber wir leben schon seit vielen Jahren in Deutschland. Wir können Übersetzungen von Deutsch nach Englisch anfertigen, aber originale Texte verfassen wir nur auf Englisch.

We are an American company wanting to do business in Germany, can you help?

Yes! Most of our customers are European, but our founder is an American citizen, and we can certainly help you and your brand cross the Atlantic.